The future of digital advertising with Jan Koerting @ Onecowork, Barcelona [31 de agosto]

The future of digital advertising with Jan Koerting


135
31
de agosto
19:00 - 22:00

 La página del evento
Onecowork
Moll de la Barceloneta, 1, 08003 Barcelona
«The future of digital advertising» is a public lecture organised by Harbour.Space University in collaboration with Onecowork.

This talk will be conducted by Jan Koerting, a leader and titan in the Digital Advertising field.

In this current day and age almost everything in the digital world is measurable and trackable. Companies have access to more data than ever but what to do with all the information? The challenge for advertisers is to make sense of all the data that goes through their systems. The aim is to design the most personalised user experience. But how?

This lecture will dive into:

Gaining a comprehensive understanding of the planning and buying circle for paid media across all digital channels.

Learning about the foundation to help develop paid media strategies, to be able to buy media across multiple digital media channels, to understand the role of media within digital marketing and to be able to evaluate and assess end to end execution processes.

About Jan Koerting

Jan Koerting is currently leading the paid media execution & strategy for Cisco UK and Ireland. Originally from Germany, Jan started working in e-commerce during his time in university which then led him into a career in digital media and marketing despite his academic background in urban planning. Before joining Cisco he was a global media planner at Mediacom London where he worked with clients such as Shell, Volkswagen, Dell and Beats by Dre.

**Tickets are priced at just €5 for non-members of OneCoWork, while our members will be able to come along for free! PLEASE NOTE THAT YOU MUST RESERVE YOUR SPACE BY EITHER EMAILING [email protected] (members only) OR PURCHASING A TICKET VIA THE LINK ABOVE (non-members only)**
Discusión
image
Sólo los usuarios registrados pueden comentar.
Pasar a través de un rápido registro y autorización.

El evento más esperado en Barcelona :

La Mercè a la Platja 2017
Platja de Bogatell
La Mercè a l'Antiga Fàbrica 2017
Estrella Damm
Cigarettes After Sex @ La De Apolo
Sala Apolo
Barcelona BBQ Festival & Competition
Plaça de Sant Josep, 08001 Barcelona (Barcelona), Espanya
Jazz & Food 2017
Moll de la Fusta, 08039 Barcelona (Barcelona), Espanya
Feria del Pulpo del 13 de Margarit.
13 de Margarit.
La Mercè Boat Party - Closing Summer
Café del Mar Boat Club
Conversa amb Chimamanda Ngozi Adichie
CCCB
elrow Barcelona - Halloween
elrow
¡Los eventos más populares en su feed de noticias!